Private label toys for Amazon, Allegro and online shops
KidiQ supplies private label toys for Amazon, Allegro, Otto, eBay and own web shops: your brand on the product and packaging, EAN codes, marketplace-ready cartons and the importer details, warnings and toy safety information your listings must show. Your own label means you do not share a listing with every other reseller, and you keep control of price and reviews.
We help you choose, brand and pack products, and deliver them to your warehouse, 3PL or Amazon FBA.
What we do for Amazon and online toy sellers
Margin checks
Supplier prices, minimums and carton sizes quickly, so you can check fees and margin before committing.
Brand and packaging
Your logo on product, box or swing tag, inserts and EAN codes for your own label.
Data for your listings
Under the GPSR an online offer must show the manufacturer, the EU economic operator, product identification, warnings and safety information.
Delivery to FBA or 3PL
FNSKU labels, carton marks and delivery to your fulfilment address.
Toy categories for online sellers
Learning & STEM
Dig kits, logic puzzles, mazes, letter boards, solar build kits, explorer sets.
Arts & crafts
Clay and dough sets, art sets, bead and mosaic kits, crochet and weaving kits.
Puzzles & games
Jigsaw puzzles to your print, chess, dominoes, bingo, family and tabletop games.
Kids’ bags
Preschool and plush backpacks, crossbody and beach bags, wallets, coin purses.
Building & construction
Wooden blocks, marble runs, take-apart vehicles, metal kits, 3D paper models.
Plush toys
Teddy bears, capybaras, unicorns, cats and dogs, plush pillows and keychains.
Products from the catalogue
A few of the 619 products you can order today — with supplier minimums or under your own brand.
Photos are supplied by the factories. Final colours, packaging and branding are agreed per order.
What an online seller can expect
- Products free of trademarks and licensed characters
- Toy safety file with the manufacturer’s EN 71 test reports on request, checked before shipment
- Age grade and warnings for each marketplace country
- Packing and labelling to your fulfilment rules
- Factory photos for a first test, your own for a real launch
- Reorder lead times you can plan stock around
How we start
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1
Your list
Send products, links or categories and the quantities you have in mind.
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2
Offer
Delivered prices, minimums and lead times in writing.
2 working days -
3
Samples
Samples to your address, credited against the order.
7–14 days -
4
First order
Production, inspection and delivery to your fulfilment address.
8–12 weeks
Frequently asked questions
Do you offer dropshipping for toys?
No. We import in bulk into the EU. If you use dropshipping today, we can deliver to your warehouse or 3PL so you can hold your own stock and control the labels.
Can I sell your toys on Amazon under my own brand?
Yes. KidiQ adds your logo to the product, box or swing tag, prints EAN codes, applies FNSKU labels and carton marks, and delivers to the Amazon FBA warehouse you are assigned. Own-brand minimums typically start at about 300 pieces per model.
Which toys suit a first private label on Amazon?
Toys that are easy to brand, light to ship and need few extra documents: craft kits, jigsaw puzzles, wooden learning toys, plush and kids’ bags. Toys for under-3s and activity toys need more care with testing and warnings, and electronic toys are outside our catalogue.
What do Amazon and other marketplaces ask for when listing toys?
Typically the EU declaration of conformity, test reports, product images showing CE marking and warnings, and the economic operator’s details; requirements differ by marketplace and change over time. We provide what the manufacturer holds and tell you plainly if something is missing.
Who is the manufacturer on my listing if I use my own brand?
You are, in most cases: a company that places a toy on the market under its own name or brand takes on the manufacturer’s obligations under the toy rules and the GPSR. We explain the practical effect, help you build the technical file with the factory, and set out who does what in the contract.
Send us your toy list
Links, photos or a spreadsheet are enough. You get delivered prices, minimums, lead times and the toy safety documents available within 2 working days.
Request a quote
Send a product list, links or photos. We reply with prices delivered to your country, minimum quantities and lead times.
- Reply on working days, usually within a few hours
- Prices delivered to your door, customs and VAT included in the calculation
- Written offer within 2 working days